{"id":5964,"date":"2023-10-12T18:31:33","date_gmt":"2023-10-12T16:31:33","guid":{"rendered":"http:\/\/s572486460.onlinehome.fr\/lsaAppWP\/?p=5964"},"modified":"2023-10-12T18:40:47","modified_gmt":"2023-10-12T16:40:47","slug":"le-marketing-dinfluence-le-temps-dune-conference","status":"publish","type":"post","link":"http:\/\/s572486460.onlinehome.fr\/lsaAppWP\/le-marketing-dinfluence-le-temps-dune-conference\/","title":{"rendered":"Le marketing d&rsquo;influence le temps d&rsquo;une conf\u00e9rence"},"content":{"rendered":"\n<h4>Ce mardi 10 octobre, les \u00e9l\u00e8ves de terminale STMG mercatique ainsi que les BTS MCO 1<sup>\u00e8re<\/sup>\u00a0ann\u00e9e ont assist\u00e9 \u00e0 une conf\u00e9rence sur le marketing d\u2019influence.\u00a0<\/h4>\n\n\n\n<p>L\u2019agence Riomoise Just Go Agency cr\u00e9\u00e9e en 2013 par \u00ab&nbsp;@Madamefloutch&nbsp;\u00bb \u00e9tait repr\u00e9sent\u00e9e par Alexia et Louane. Elles sont venues expliquer en quoi consistent leur m\u00e9tier et ce secteur d\u2019activit\u00e9.<\/p>\n\n\n\n<p>Les \u00e9l\u00e8ves interrog\u00e9s dans un premier temps sur leurs connaissances des m\u00e9dias sociaux ont ensuite r\u00e9pondu avec brio au quiz \u00e9labor\u00e9 par nos deux conf\u00e9renci\u00e8res.\u00a0<\/p>\n\n\n\n<p>En m\u00eame temps que nous avons d\u00e9couvert les diff\u00e9rents cr\u00e9ateurs de contenus de l\u2019agence, nous avons appris ce qu\u2019\u00e9taient un talent, une collab, un feed et une campagne r\u00e9ussie.\u00a0<\/p>\n\n\n\n<p>Enfin, un temps d\u2019\u00e9change a permis \u00e0 nos \u00e9l\u00e8ves et \u00e9tudiants de poser des questions pertinentes sur ce secteur d\u2019activit\u00e9 : respect de la r\u00e9glementation, perspectives d\u2019avenir ou encore les conditions pour exercer ce m\u00e9tier.<\/p>\n\n\n\n<p>Nous remercions vivement l\u2019agence pour sa pr\u00e9sentation et nous esp\u00e9rons qu\u2019\u00e9l\u00e8ves et \u00e9tudiants auront un regard plus pertinent sur le marketing d\u2019influence.&nbsp;<\/p>\n\n\n\n<p>Compte :&nbsp;<a href=\"https:\/\/www.instagram.com\/justgoagency\/\">https:\/\/www.instagram.com\/justgoagency\/<\/a><\/p>\n\n\n\n<p>Site Internet :\u00a0<a href=\"https:\/\/just-go-agency.fr\/\">https:\/\/just-go-agency.fr\/<\/a><\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img data-attachment-id=\"5967\" data-permalink=\"http:\/\/s572486460.onlinehome.fr\/lsaAppWP\/le-marketing-dinfluence-le-temps-dune-conference\/capture-decran-2023-10-12-a-18-13-58\/\" data-orig-file=\"http:\/\/s572486460.onlinehome.fr\/lsaAppWP\/wp-content\/uploads\/2023\/10\/Capture-decran-2023-10-12-a-18.13.58.png\" data-orig-size=\"1826,904\" data-comments-opened=\"1\" data-image-meta=\"{&quot;aperture&quot;:&quot;0&quot;,&quot;credit&quot;:&quot;&quot;,&quot;camera&quot;:&quot;&quot;,&quot;caption&quot;:&quot;&quot;,&quot;created_timestamp&quot;:&quot;0&quot;,&quot;copyright&quot;:&quot;&quot;,&quot;focal_length&quot;:&quot;0&quot;,&quot;iso&quot;:&quot;0&quot;,&quot;shutter_speed&quot;:&quot;0&quot;,&quot;title&quot;:&quot;&quot;,&quot;orientation&quot;:&quot;0&quot;}\" data-image-title=\"Capture d\u2019\u00e9cran 2023-10-12 \u00e0 18.13.58\" data-image-description=\"\" data-image-caption=\"\" data-medium-file=\"http:\/\/s572486460.onlinehome.fr\/lsaAppWP\/wp-content\/uploads\/2023\/10\/Capture-decran-2023-10-12-a-18.13.58-300x149.png\" data-large-file=\"http:\/\/s572486460.onlinehome.fr\/lsaAppWP\/wp-content\/uploads\/2023\/10\/Capture-decran-2023-10-12-a-18.13.58-1024x507.png\" decoding=\"async\" loading=\"lazy\" width=\"1024\" height=\"507\" src=\"http:\/\/s572486460.onlinehome.fr\/lsaAppWP\/wp-content\/uploads\/2023\/10\/Capture-decran-2023-10-12-a-18.13.58-1024x507.png\" alt=\"\" class=\"wp-image-5967\" srcset=\"http:\/\/s572486460.onlinehome.fr\/lsaAppWP\/wp-content\/uploads\/2023\/10\/Capture-decran-2023-10-12-a-18.13.58-1024x507.png 1024w, http:\/\/s572486460.onlinehome.fr\/lsaAppWP\/wp-content\/uploads\/2023\/10\/Capture-decran-2023-10-12-a-18.13.58-300x149.png 300w, http:\/\/s572486460.onlinehome.fr\/lsaAppWP\/wp-content\/uploads\/2023\/10\/Capture-decran-2023-10-12-a-18.13.58-768x380.png 768w, http:\/\/s572486460.onlinehome.fr\/lsaAppWP\/wp-content\/uploads\/2023\/10\/Capture-decran-2023-10-12-a-18.13.58-1536x760.png 1536w, http:\/\/s572486460.onlinehome.fr\/lsaAppWP\/wp-content\/uploads\/2023\/10\/Capture-decran-2023-10-12-a-18.13.58.png 1826w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<figure class=\"wp-block-image size-large\"><img data-attachment-id=\"5966\" data-permalink=\"http:\/\/s572486460.onlinehome.fr\/lsaAppWP\/le-marketing-dinfluence-le-temps-dune-conference\/capture-decran-2023-10-12-a-18-14-15\/\" data-orig-file=\"http:\/\/s572486460.onlinehome.fr\/lsaAppWP\/wp-content\/uploads\/2023\/10\/Capture-decran-2023-10-12-a-18.14.15.png\" data-orig-size=\"2120,1234\" data-comments-opened=\"1\" data-image-meta=\"{&quot;aperture&quot;:&quot;0&quot;,&quot;credit&quot;:&quot;&quot;,&quot;camera&quot;:&quot;&quot;,&quot;caption&quot;:&quot;&quot;,&quot;created_timestamp&quot;:&quot;0&quot;,&quot;copyright&quot;:&quot;&quot;,&quot;focal_length&quot;:&quot;0&quot;,&quot;iso&quot;:&quot;0&quot;,&quot;shutter_speed&quot;:&quot;0&quot;,&quot;title&quot;:&quot;&quot;,&quot;orientation&quot;:&quot;0&quot;}\" data-image-title=\"Capture d\u2019\u00e9cran 2023-10-12 \u00e0 18.14.15\" data-image-description=\"\" data-image-caption=\"\" data-medium-file=\"http:\/\/s572486460.onlinehome.fr\/lsaAppWP\/wp-content\/uploads\/2023\/10\/Capture-decran-2023-10-12-a-18.14.15-300x175.png\" data-large-file=\"http:\/\/s572486460.onlinehome.fr\/lsaAppWP\/wp-content\/uploads\/2023\/10\/Capture-decran-2023-10-12-a-18.14.15-1024x596.png\" decoding=\"async\" loading=\"lazy\" width=\"1024\" height=\"596\" src=\"http:\/\/s572486460.onlinehome.fr\/lsaAppWP\/wp-content\/uploads\/2023\/10\/Capture-decran-2023-10-12-a-18.14.15-1024x596.png\" alt=\"\" class=\"wp-image-5966\" srcset=\"http:\/\/s572486460.onlinehome.fr\/lsaAppWP\/wp-content\/uploads\/2023\/10\/Capture-decran-2023-10-12-a-18.14.15-1024x596.png 1024w, http:\/\/s572486460.onlinehome.fr\/lsaAppWP\/wp-content\/uploads\/2023\/10\/Capture-decran-2023-10-12-a-18.14.15-300x175.png 300w, http:\/\/s572486460.onlinehome.fr\/lsaAppWP\/wp-content\/uploads\/2023\/10\/Capture-decran-2023-10-12-a-18.14.15-768x447.png 768w, http:\/\/s572486460.onlinehome.fr\/lsaAppWP\/wp-content\/uploads\/2023\/10\/Capture-decran-2023-10-12-a-18.14.15-1536x894.png 1536w, http:\/\/s572486460.onlinehome.fr\/lsaAppWP\/wp-content\/uploads\/2023\/10\/Capture-decran-2023-10-12-a-18.14.15-2048x1192.png 2048w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n","protected":false},"excerpt":{"rendered":"<p>Ce mardi 10 octobre, les \u00e9l\u00e8ves de terminale STMG mercatique ainsi que les BTS MCO 1\u00e8re\u00a0ann\u00e9e ont assist\u00e9 \u00e0 une conf\u00e9rence sur le marketing d\u2019influence.\u00a0 L\u2019agence Riomoise Just Go Agency cr\u00e9\u00e9e en 2013 par \u00ab&nbsp;@Madamefloutch&nbsp;\u00bb \u00e9tait repr\u00e9sent\u00e9e par Alexia et Louane. Elles sont venues expliquer en quoi consistent leur m\u00e9tier et ce secteur d\u2019activit\u00e9. Les &hellip; <a href=\"http:\/\/s572486460.onlinehome.fr\/lsaAppWP\/le-marketing-dinfluence-le-temps-dune-conference\/\" class=\"more-link\">Continuer la lecture de <span class=\"screen-reader-text\">Le marketing d&rsquo;influence le temps d&rsquo;une conf\u00e9rence<\/span><\/a><\/p>\n","protected":false},"author":2,"featured_media":5966,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_mi_skip_tracking":false,"_expiration-date-status":"","_expiration-date":0,"_expiration-date-type":"","_expiration-date-categories":[],"_expiration-date-options":[]},"categories":[2],"tags":[],"jetpack_featured_media_url":"http:\/\/s572486460.onlinehome.fr\/lsaAppWP\/wp-content\/uploads\/2023\/10\/Capture-decran-2023-10-12-a-18.14.15.png","jetpack_sharing_enabled":true,"jetpack_shortlink":"https:\/\/wp.me\/p789hZ-1yc","jetpack-related-posts":[{"id":5257,"url":"http:\/\/s572486460.onlinehome.fr\/lsaAppWP\/la-classe-de-tst2s-2-recoit-une-comedienne\/","url_meta":{"origin":5964,"position":0},"title":"D\u00e9bat citoyen","date":"10\/05\/2022","format":false,"excerpt":"Et si on parlait de la prise en charge de la d\u00e9pendance ? La classe de terminale Sciences et Techniques Sanitaire et Sociale s\u2019est engag\u00e9e dans un projet appel\u00e9 \u00ab d\u00e9bat citoyen \u00bb (lanc\u00e9 par la R\u00e9gion Auvergne Rh\u00f4ne Alpes). Il a pour but de permettre aux \u00e9l\u00e8ves de r\u00e9fl\u00e9chir\u2026","rel":"","context":"Dans &quot;Actualit\u00e9s&quot;","img":{"alt_text":"","src":"https:\/\/i0.wp.com\/s572486460.onlinehome.fr\/lsaAppWP\/wp-content\/uploads\/2022\/04\/comedienne.png?resize=350%2C200","width":350,"height":200},"classes":[]},{"id":6226,"url":"http:\/\/s572486460.onlinehome.fr\/lsaAppWP\/les-bts-esf-en-terres-lyonnaises\/","url_meta":{"origin":5964,"position":1},"title":"Les BTS ESF en terres lyonnaises","date":"14\/03\/2024","format":false,"excerpt":"Les \u00e9l\u00e8ves du BTS \u00c9conomie Sociale Familiale du Lyc\u00e9e Sidoine Apollinaire \u00e0 Clermont-Fd, ont r\u00e9cemment particip\u00e9 \u00e0 un voyage d'\u00e9tude intense \u00e0 Lyon. Cette excursion, int\u00e9gr\u00e9e \u00e0 un projet annuel dans le cadre du CNR \u00c9ducation Notre \u00c9cole Faisons La Ensemble, leur a offert une pr\u00e9cieuse occasion d'\u00e9largir leurs horizons\u2026","rel":"","context":"Dans &quot;Actualit\u00e9s&quot;","img":{"alt_text":"","src":"https:\/\/i0.wp.com\/s572486460.onlinehome.fr\/lsaAppWP\/wp-content\/uploads\/2024\/03\/Capture-decran-2024-03-14-a-10.56.35.png?resize=350%2C200","width":350,"height":200},"classes":[]},{"id":4228,"url":"http:\/\/s572486460.onlinehome.fr\/lsaAppWP\/le-pouvoir-des-mots-lu-a-sidoine-apollinaire\/","url_meta":{"origin":5964,"position":2},"title":"\u00ab Le pouvoir des mots \u00bb lu \u00e0 Sidoine Apollinaire","date":"06\/12\/2020","format":false,"excerpt":"Au sein de l\u2019\u00e9tablissement Sidoine Apollinaire, les \u00e9l\u00e8ves de Nad\u00e8ge Meunier et Anne Merle (professeurs de Sciences et techniques sanitaires et sociales - ST2S) ont particip\u00e9 \u00e0 l\u2019op\u00e9ration de l\u2019association ELA. L'association \"European Leukodystrophy Association\" a pour but de sensibiliser les personnes aux Leucodystrophies. Pour introduire cette semaine, les \u00e9l\u00e8ves\u2026","rel":"","context":"Dans &quot;Actualit\u00e9s&quot;","img":{"alt_text":"","src":"https:\/\/i0.wp.com\/s572486460.onlinehome.fr\/lsaAppWP\/wp-content\/uploads\/2020\/12\/Capture-d\u2019\u00e9cran-2020-12-04-\u00e0-15.33.46.png?resize=350%2C200","width":350,"height":200},"classes":[]},{"id":5727,"url":"http:\/\/s572486460.onlinehome.fr\/lsaAppWP\/london-here-we-come\/","url_meta":{"origin":5964,"position":3},"title":"London, here we come !","date":"20\/03\/2023","format":false,"excerpt":"Nous voil\u00e0 revenus d'une petite semaine en Angleterre avec des \u00e9l\u00e8ves de Premi\u00e8re et Terminale STMG, des \u00e9tudiants de BTS CG et DCG et trois professeurs : M. Laure, organisateur (Eco-gestion), Mme Badel (maths) et Mme Maronne (anglais) La m\u00e9t\u00e9o nous a \u00e9t\u00e9 plut\u00f4t favorable malgr\u00e9 le froid et m\u00eame\u2026","rel":"","context":"Dans &quot;Actualit\u00e9s&quot;","img":{"alt_text":"","src":"https:\/\/i0.wp.com\/s572486460.onlinehome.fr\/lsaAppWP\/wp-content\/uploads\/2023\/03\/20230314_102606-scaled.jpg?resize=350%2C200","width":350,"height":200},"classes":[]},{"id":4984,"url":"http:\/\/s572486460.onlinehome.fr\/lsaAppWP\/bilan-des-actions-des-bts-esf\/","url_meta":{"origin":5964,"position":4},"title":"Bilan des actions des BTS ESF","date":"27\/10\/2021","format":false,"excerpt":"Du 11 au 22 octobre, la classe de TS1ESF a d\u00e9cid\u00e9 de mener une action de lutte contre le gaspillage alimentaire dans le cadre de leurs Travaux Pratiques \u00e0 Vis\u00e9e \u00c9ducative (TPVE). 7 projets ont vu le jour avec de nombres actions de terrain avec des supports vari\u00e9s (affiches, questionnaires,\u2026","rel":"","context":"Dans &quot;Actualit\u00e9s&quot;","img":{"alt_text":"","src":"https:\/\/i0.wp.com\/s572486460.onlinehome.fr\/lsaAppWP\/wp-content\/uploads\/2021\/10\/Capture-decran-2021-10-27-a-09.38.21.png?resize=350%2C200","width":350,"height":200},"classes":[]},{"id":100,"url":"http:\/\/s572486460.onlinehome.fr\/lsaAppWP\/visite-du-centre-commercial-leclerc\/","url_meta":{"origin":5964,"position":5},"title":"Visite du centre commercial Leclerc","date":"14\/05\/2015","format":false,"excerpt":"Le 6 f\u00e9vrier 2015, le temps d\u2019une matin\u00e9e,\u00a0la classe de 2\u00e8me ann\u00e9e de B.T.S Management des Unit\u00e9s Commerciales s\u2019est rendue au centre commercial E.LECLERC pour une visite des lieux. Cette visite s\u2019est faite en pr\u00e9sence du directeur (M. Biamonti) ainsi que du responsable de secteur produit frais (M. Fabre), accompagn\u00e9s\u2026","rel":"","context":"Dans &quot;Actualit\u00e9s&quot;","img":{"alt_text":"","src":"https:\/\/i0.wp.com\/s572486460.onlinehome.fr\/lsaAppWP\/wp-content\/uploads\/2015\/05\/Capture-d\u2019\u00e9cran-2015-05-14-\u00e0-12.13.52.png?resize=350%2C200","width":350,"height":200},"classes":[]}],"_links":{"self":[{"href":"http:\/\/s572486460.onlinehome.fr\/lsaAppWP\/wp-json\/wp\/v2\/posts\/5964"}],"collection":[{"href":"http:\/\/s572486460.onlinehome.fr\/lsaAppWP\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"http:\/\/s572486460.onlinehome.fr\/lsaAppWP\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"http:\/\/s572486460.onlinehome.fr\/lsaAppWP\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"http:\/\/s572486460.onlinehome.fr\/lsaAppWP\/wp-json\/wp\/v2\/comments?post=5964"}],"version-history":[{"count":1,"href":"http:\/\/s572486460.onlinehome.fr\/lsaAppWP\/wp-json\/wp\/v2\/posts\/5964\/revisions"}],"predecessor-version":[{"id":5968,"href":"http:\/\/s572486460.onlinehome.fr\/lsaAppWP\/wp-json\/wp\/v2\/posts\/5964\/revisions\/5968"}],"wp:featuredmedia":[{"embeddable":true,"href":"http:\/\/s572486460.onlinehome.fr\/lsaAppWP\/wp-json\/wp\/v2\/media\/5966"}],"wp:attachment":[{"href":"http:\/\/s572486460.onlinehome.fr\/lsaAppWP\/wp-json\/wp\/v2\/media?parent=5964"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"http:\/\/s572486460.onlinehome.fr\/lsaAppWP\/wp-json\/wp\/v2\/categories?post=5964"},{"taxonomy":"post_tag","embeddable":true,"href":"http:\/\/s572486460.onlinehome.fr\/lsaAppWP\/wp-json\/wp\/v2\/tags?post=5964"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}