{"id":33,"date":"2015-05-14T06:24:48","date_gmt":"2015-05-14T06:24:48","guid":{"rendered":"http:\/\/s572486460.onlinehome.fr\/lsaAppWP\/?p=33"},"modified":"2026-02-25T09:00:41","modified_gmt":"2026-02-25T07:00:41","slug":"org-management-des-unites-commerciales","status":"publish","type":"post","link":"http:\/\/s572486460.onlinehome.fr\/lsaAppWP\/org-management-des-unites-commerciales\/","title":{"rendered":"MCO"},"content":{"rendered":"<h2>Management Commercial Op\u00e9rationnel<\/h2>\n<p style=\"font-weight: 400;\">\u00a0<\/p>\n<p style=\"font-weight: 400;\">Le titulaire du brevet de technicien sup\u00e9rieur \u00ab Management commercial Op\u00e9rationnel \u00bb (MCO) a pour perspective de prendre la responsabilit\u00e9 op\u00e9rationnelle de tout ou partie d\u2019une unit\u00e9 commerciale. Il prend en charge la relation client dans sa globalit\u00e9 ainsi que l\u2019animation et la dynamisation de l\u2019offre. Il assure \u00e9galement la gestion op\u00e9rationnelle de l\u2019unit\u00e9 commerciale ainsi que le management de son \u00e9quipe commerciale. Cette polyvalence fonctionnelle vise \u00e0 mettre en \u0153uvre la politique commerciale du r\u00e9seau et\/ou de l\u2019unit\u00e9 commerciale.<\/p>\n<h4><u>Quel public ? <\/u><\/h4>\n<ul>\n<li>Titulaires des baccalaur\u00e9ats STMG (de pr\u00e9f\u00e9rence sp\u00e9cialit\u00e9 Mercatique) ou d&rsquo;un baccalaur\u00e9at\u00a0g\u00e9n\u00e9ral.<\/li>\n<li>Baccalaur\u00e9ats professionnels (commerce, gestion administration, ARCU, vente, etc. ).<\/li>\n<\/ul>\n<h4><u>Quel profil ? <\/u><\/h4>\n<ul>\n<li>Sens du contact et de la communication,<\/li>\n<li>Dynamisme,<\/li>\n<li>Initiative,<\/li>\n<li>Ouverture d\u2019esprit,<\/li>\n<li>Sens des responsabilit\u00e9s.<\/li>\n<\/ul>\n<h4><u>Quelle profession ? <\/u><\/h4>\n<h5><strong>D\u00e8s l&rsquo;obtention du BTS :<\/strong><\/h5>\n<ul>\n<li>Vendeur conseil,<\/li>\n<li>Charg\u00e9 de client\u00e8le,<\/li>\n<li>Marchandiseur,<\/li>\n<li>Manageur adjoint &#8230;<\/li>\n<\/ul>\n<h5><strong>Avec de l&rsquo;exp\u00e9rience :<\/strong><\/h5>\n<ul>\n<li>Chef des ventes,<\/li>\n<li>Chef de rayon,<\/li>\n<li>Responsable de drive,<\/li>\n<li>Manageur d&rsquo;une unit\u00e9 commerciale &#8230;<\/li>\n<\/ul>\n<h4><u>Quelle formation\u00a0?<\/u><\/h4>\n<p>2 ans dont :<\/p>\n<ul>\n<li><strong>14 \u00e0 16 semaines<\/strong> de stages en milieu professionnel (limit\u00e9 \u00e0 l\u2019agglom\u00e9ration clermontoise) ayant pour objectif de permettre \u00e0 l&rsquo;\u00e9tudiant d&rsquo;acqu\u00e9rir et d&rsquo;approfondir des comp\u00e9tences professionnelles (dur\u00e9e minimale de 4 semaines cons\u00e9cutives en 1\u00e8re ann\u00e9e).<\/li>\n<li><strong>10 demi-journ\u00e9es<\/strong> au maximum par ann\u00e9e scolaire de missions professionnelles de pr\u00e9paration et de suivi.<strong><br \/><\/strong><\/li>\n<\/ul>\n<h4><u>Horaires de formation<\/u><\/h4>\n<h4>Touchez l&rsquo;image ci-dessous pour zoomer<\/h4>\n\n\n<figure class=\"wp-block-image size-large is-resized\"><img data-attachment-id=\"4499\" data-permalink=\"http:\/\/s572486460.onlinehome.fr\/lsaAppWP\/org-management-des-unites-commerciales\/de6a8039-c4db-494b-a80e-fddb9f45effd\/\" data-orig-file=\"http:\/\/s572486460.onlinehome.fr\/lsaAppWP\/wp-content\/uploads\/2021\/08\/DE6A8039-C4DB-494B-A80E-FDDB9F45EFFD.jpeg\" data-orig-size=\"2049,1305\" data-comments-opened=\"1\" data-image-meta=\"{&quot;aperture&quot;:&quot;0&quot;,&quot;credit&quot;:&quot;&quot;,&quot;camera&quot;:&quot;&quot;,&quot;caption&quot;:&quot;&quot;,&quot;created_timestamp&quot;:&quot;0&quot;,&quot;copyright&quot;:&quot;&quot;,&quot;focal_length&quot;:&quot;0&quot;,&quot;iso&quot;:&quot;0&quot;,&quot;shutter_speed&quot;:&quot;0&quot;,&quot;title&quot;:&quot;&quot;,&quot;orientation&quot;:&quot;1&quot;}\" data-image-title=\"DE6A8039-C4DB-494B-A80E-FDDB9F45EFFD\" data-image-description=\"\" data-image-caption=\"\" data-medium-file=\"http:\/\/s572486460.onlinehome.fr\/lsaAppWP\/wp-content\/uploads\/2021\/08\/DE6A8039-C4DB-494B-A80E-FDDB9F45EFFD-300x191.jpeg\" data-large-file=\"http:\/\/s572486460.onlinehome.fr\/lsaAppWP\/wp-content\/uploads\/2021\/08\/DE6A8039-C4DB-494B-A80E-FDDB9F45EFFD-1024x652.jpeg\" decoding=\"async\" loading=\"lazy\" src=\"http:\/\/s572486460.onlinehome.fr\/lsaAppWP\/wp-content\/uploads\/2021\/08\/DE6A8039-C4DB-494B-A80E-FDDB9F45EFFD-1024x652.jpeg\" alt=\"\" class=\"wp-image-4499\" width=\"438\" height=\"279\" srcset=\"http:\/\/s572486460.onlinehome.fr\/lsaAppWP\/wp-content\/uploads\/2021\/08\/DE6A8039-C4DB-494B-A80E-FDDB9F45EFFD-1024x652.jpeg 1024w, http:\/\/s572486460.onlinehome.fr\/lsaAppWP\/wp-content\/uploads\/2021\/08\/DE6A8039-C4DB-494B-A80E-FDDB9F45EFFD-300x191.jpeg 300w, http:\/\/s572486460.onlinehome.fr\/lsaAppWP\/wp-content\/uploads\/2021\/08\/DE6A8039-C4DB-494B-A80E-FDDB9F45EFFD-768x489.jpeg 768w, http:\/\/s572486460.onlinehome.fr\/lsaAppWP\/wp-content\/uploads\/2021\/08\/DE6A8039-C4DB-494B-A80E-FDDB9F45EFFD-1536x978.jpeg 1536w\" sizes=\"(max-width: 438px) 100vw, 438px\" \/><\/figure>\n\n\n\n<p><\/p>\n\n\n\n<p>Le BTS MCO est une formation professionnelle courte tr\u00e8s appr\u00e9ci\u00e9e par les r\u00e9seaux d\u2019unit\u00e9 commerciale, il permet\u00a0:\u00a0<\/p>\n\n\n\n<p>Soit une poursuite d\u2019\u00e9tudes \u00e0 bac+3 ou bac+5\u00a0:<\/p>\n\n\n\n<ul>\n<li><span style=\"font-size: revert;\">Licence professionnelle et Master sp\u00e9cialis\u00e9s dans le management et le marketing,<\/span><\/li>\n\n\n\n<li>Troisi\u00e8me ann\u00e9e de BUT,<\/li>\n\n\n\n<li>Concours parall\u00e8le des grandes \u00e9coles de commerce,<\/li>\n<\/ul>\n\n\n\n<p>Soit une insertion directe dans la vie active.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Management Commercial Op\u00e9rationnel \u00a0 Le titulaire du brevet de technicien sup\u00e9rieur \u00ab Management commercial Op\u00e9rationnel \u00bb (MCO) a pour perspective de prendre la responsabilit\u00e9 op\u00e9rationnelle de tout ou partie d\u2019une unit\u00e9 commerciale. Il prend en charge la relation client dans sa globalit\u00e9 ainsi que l\u2019animation et la dynamisation de l\u2019offre. Il assure \u00e9galement la gestion &hellip; <a href=\"http:\/\/s572486460.onlinehome.fr\/lsaAppWP\/org-management-des-unites-commerciales\/\" class=\"more-link\">Continuer la lecture de <span class=\"screen-reader-text\">MCO<\/span><\/a><\/p>\n","protected":false},"author":2,"featured_media":219,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_mi_skip_tracking":false,"_expiration-date-status":"","_expiration-date":0,"_expiration-date-type":"","_expiration-date-categories":[],"_expiration-date-options":[]},"categories":[10],"tags":[],"jetpack_featured_media_url":"http:\/\/s572486460.onlinehome.fr\/lsaAppWP\/wp-content\/uploads\/2015\/05\/formationsColors-orange.jpg","jetpack_sharing_enabled":true,"jetpack_shortlink":"https:\/\/wp.me\/p789hZ-x","jetpack-related-posts":[{"id":4266,"url":"http:\/\/s572486460.onlinehome.fr\/lsaAppWP\/portes-ouvertes-2021\/","url_meta":{"origin":33,"position":0},"title":"Portes ouvertes 2021","date":"18\/01\/2021","format":false,"excerpt":"Conform\u00e9ment aux derni\u00e8res instructions minist\u00e9rielles, la Journ\u00e9e Portes Ouvertes pr\u00e9vue\u00a0le samedi 27 f\u00e9vrier 2021\u00a0est annul\u00e9e. Vous pouvez assister \u00e0 des\u00a0webinaires d'information. Il vous suffit de cliquer sur les liens fournis pour d\u00e9marrer la visioconf\u00e9rence: Mardi 2 mars de 18h30 \u00e0 19h30 BTS Services Informatiques aux Organisations (SIO).\u00a0Cliquez iciBTS Comptabilit\u00e9 Gestion\u2026","rel":"","context":"Dans &quot;Non class\u00e9&quot;","img":{"alt_text":"","src":"https:\/\/i0.wp.com\/s572486460.onlinehome.fr\/lsaAppWP\/wp-content\/uploads\/2021\/01\/Capture-d\u2019\u00e9cran-2021-01-18-\u00e0-20.50.05.png?resize=350%2C200","width":350,"height":200},"classes":[]},{"id":5449,"url":"http:\/\/s572486460.onlinehome.fr\/lsaAppWP\/les-bts-mco-au-leclerc-de-la-pardieu\/","url_meta":{"origin":33,"position":1},"title":"Les BTS MCO au Leclerc de la Pardieu","date":"13\/10\/2022","format":false,"excerpt":"Ce jeudi 29 septembre 2022, les deux classes de premi\u00e8re ann\u00e9e de BTS MCO sont all\u00e9es visiter le Leclerc de la Pardieu dans le cadre de leurs journ\u00e9es d\u2019int\u00e9gration. Elles ont \u00e9t\u00e9 guid\u00e9es par le directeur du magasin, M. BIAMONTI qui a pr\u00e9sent\u00e9 l\u2019unit\u00e9 commerciale, les diff\u00e9rents univers et l\u2019approche\u2026","rel":"","context":"Dans &quot;Actualit\u00e9s&quot;","img":{"alt_text":"","src":"https:\/\/i0.wp.com\/s572486460.onlinehome.fr\/lsaAppWP\/wp-content\/uploads\/2022\/10\/Capture-decran-2022-10-13-a-17.02.52.png?resize=350%2C200","width":350,"height":200},"classes":[]},{"id":6435,"url":"http:\/\/s572486460.onlinehome.fr\/lsaAppWP\/conference-relation-client-et-psychologie-comportementale\/","url_meta":{"origin":33,"position":2},"title":"Conf\u00e9rence \u00ab\u00a0relation client et psychologie comportementale\u00a0\u00bb.\u00a0","date":"13\/09\/2024","format":false,"excerpt":"Ce jeudi 12 septembre d\u00e9butait le s\u00e9minaire d'int\u00e9gration pour les deux classes de BTS MCO - Promo 2026. A cette occasion, les \u00e9tudiants ont pu assister \u00e0 une conf\u00e9rence sur la n\u00e9gociation commerciale et la psychologie comportementale. Anim\u00e9e par Fr\u00e9d\u00e9ric Granjon, formateur conf\u00e9rencier, sp\u00e9cialis\u00e9 dans les domaines du coaching, de\u2026","rel":"","context":"Dans &quot;Actualit\u00e9s&quot;","img":{"alt_text":"","src":"https:\/\/i0.wp.com\/s572486460.onlinehome.fr\/lsaAppWP\/wp-content\/uploads\/2024\/09\/IMG_8626.jpeg?resize=350%2C200","width":350,"height":200},"classes":[]},{"id":52,"url":"http:\/\/s572486460.onlinehome.fr\/lsaAppWP\/org-classe-preparatoire-technologique\/","url_meta":{"origin":33,"position":3},"title":"CPGE","date":"11\/12\/2023","format":false,"excerpt":"Classe Pr\u00e9paratoire Technologique\u00a0\u00c9conomique et Commerciale Voir le film \"La classe pr\u00e9pa ECT : un choix gagnant\u00a0\u00bb https:\/\/www.dailymotion.com\/video\/x2vek0w Quel public ? Pr\u00e9paration en 2 ans pour les titulaires des baccalaur\u00e9ats STMG (toutes sp\u00e9cialit\u00e9s). Quel profil ? D\u00e9sirant obtenir un master (BAC+5) \u00e0 l\u2019aide d\u2019un suivi personnalis\u00e9, Int\u00e9ress\u00e9(e) par une carri\u00e8re de\u2026","rel":"","context":"Dans &quot;Autres Formations&quot;","img":{"alt_text":"","src":"https:\/\/i0.wp.com\/s572486460.onlinehome.fr\/lsaAppWP\/wp-content\/uploads\/2023\/12\/Capture-decran-2023-12-11-a-18.32.19.png?resize=350%2C200","width":350,"height":200},"classes":[]},{"id":40,"url":"http:\/\/s572486460.onlinehome.fr\/lsaAppWP\/ver-economie-sociale-et-familiale\/","url_meta":{"origin":33,"position":4},"title":"ESF","date":"25\/01\/2023","format":false,"excerpt":"\u00c9conomie Sociale et Familiale Voir le film : \"Rencontre avec les BTS ESF\" Quel public ? Titulaires d\u2019un baccalaur\u00e9at voie g\u00e9n\u00e9rale (toutes sp\u00e9cialit\u00e9s)Titulaires d\u2019un baccalaur\u00e9at ST2S \u2013 Baccalaur\u00e9ats professionnels SPVL, ASSP, SAPAT (Mention Bien ou TB)Nombre de places : 30 Quel profil ? Cette formation requiert de la part de\u2026","rel":"","context":"Dans &quot;BTS&quot;","img":{"alt_text":"","src":"https:\/\/i0.wp.com\/s572486460.onlinehome.fr\/lsaAppWP\/wp-content\/uploads\/2021\/08\/Capture-decran-2021-08-20-a-12.46.20.png?resize=350%2C200","width":350,"height":200},"classes":[]},{"id":20,"url":"http:\/\/s572486460.onlinehome.fr\/lsaAppWP\/org-bac-stmg\/","url_meta":{"origin":33,"position":5},"title":"Bac STMG","date":"11\/12\/2023","format":false,"excerpt":"Venir \u00e9tudier au lyc\u00e9e Sidoine Apollinaire, c\u2019est : \u00catre accompagn\u00e9 et \u00e9paul\u00e9 dans ses apprentissages, \u00c9tudier aupr\u00e8s d\u2019enseignants disponibles, rigoureux et innovants dans leur p\u00e9dagogie, B\u00e9n\u00e9ficier d\u2019un accompagnement personnalis\u00e9 selon ses besoins, Avoir un environnement propice \u00e0 sa r\u00e9ussite (\u00c9tablissement r\u00e9nov\u00e9 avec des locaux modernes et adapt\u00e9s), Une situation g\u00e9ographique\u2026","rel":"","context":"Dans &quot;Secondaire&quot;","img":{"alt_text":"","src":"https:\/\/i0.wp.com\/s572486460.onlinehome.fr\/lsaAppWP\/wp-content\/uploads\/2023\/12\/Capture-decran-2023-12-11-a-17.53.13.png?resize=350%2C200","width":350,"height":200},"classes":[]}],"_links":{"self":[{"href":"http:\/\/s572486460.onlinehome.fr\/lsaAppWP\/wp-json\/wp\/v2\/posts\/33"}],"collection":[{"href":"http:\/\/s572486460.onlinehome.fr\/lsaAppWP\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"http:\/\/s572486460.onlinehome.fr\/lsaAppWP\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"http:\/\/s572486460.onlinehome.fr\/lsaAppWP\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"http:\/\/s572486460.onlinehome.fr\/lsaAppWP\/wp-json\/wp\/v2\/comments?post=33"}],"version-history":[{"count":29,"href":"http:\/\/s572486460.onlinehome.fr\/lsaAppWP\/wp-json\/wp\/v2\/posts\/33\/revisions"}],"predecessor-version":[{"id":7101,"href":"http:\/\/s572486460.onlinehome.fr\/lsaAppWP\/wp-json\/wp\/v2\/posts\/33\/revisions\/7101"}],"wp:featuredmedia":[{"embeddable":true,"href":"http:\/\/s572486460.onlinehome.fr\/lsaAppWP\/wp-json\/wp\/v2\/media\/219"}],"wp:attachment":[{"href":"http:\/\/s572486460.onlinehome.fr\/lsaAppWP\/wp-json\/wp\/v2\/media?parent=33"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"http:\/\/s572486460.onlinehome.fr\/lsaAppWP\/wp-json\/wp\/v2\/categories?post=33"},{"taxonomy":"post_tag","embeddable":true,"href":"http:\/\/s572486460.onlinehome.fr\/lsaAppWP\/wp-json\/wp\/v2\/tags?post=33"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}